It’s interesting hearing about Apple planning a video-based “podcasting” service with support for HLS. It may seem like podcasting is all video now, since everyone with a show is publishing on YouTube. But I suspect that a lot of those playing a podcast on YouTube aren’t even looking at the video: they’re treating it as an audio player. They’re only using YouTube to gain discovery from the algorithm, since it’s so difficult to get this within the open podcasting ecosystem. So what would they gain from Apple’s offering that they’re not getting already?