Ultimate issue with such posts is that their purpose of existence changes over time. You make a post about seeing someone mentioning a tool, about you using that tool, and your opinions of it. And because’s in the moment, you don’t write about the tool itself. Why would you? You know what the tool does. The post is just an expression of you using it.

But eventually, time passes and all you remember is that you used a tool that does something, or worked a particular way. You forgot the name, and you think you know who mentioned it, but you refer to this person in many different ways. The post now needs to act as a reference, a way to recall something.

The only solution I see is making sure you say a few words about the tool itself. Just a few, like “key-frame animation.” or “motion graphics.” or heck, just write “browser” if that’s where you use it. Anything that would help with indexing and eventually recall.