It’s strange that the blog posts I enjoy reading from others are the same sort of blog posts I feel weird about writing myself. Classic example are posts about software I’m interest in. I love reading blog posts about releases of software I enjoy using — or even something I don’t use myself, but enjoy reading about. And yet, when it comes time for me to write a similar post about the software I’m working on, it always feels like I’m doing something dirty, like “promoting” or “marketing” it.
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