I must agree once again with Manual Morale on his recent post about search and the future of the web:
I think curation, actual human curation, is going to play an important role in the future. In a web filled with generated nonsense, content curated by knowledgeable human beings is going to be incredibly valuable.
Ben Thompson has been arguing this point too: in a world of AI generating undifferentiated “content”, that which has the human element, either in it’s creation or curation, would stand apart. He says he bets his career on this belief. I think it’s a bet worth taking.