Last night, I learnt the number one rule for giving an effective technical conference talk. Do you know what it is? I thought I knew what it is, but apparently my guess of slamming the audience with as much detail as possible is not it.

No, the number one rule is to tell a story. You are there to teach, to share, but to do so effectively, you need to ensure that the audience is engaged. And the most effective way to do that is to shape your message as a story. Not only will it force you to distill what to say to what is most relevant, it will also be entertaining.

A good practice for blogging too.