A Rambling Thought About The App-Only Social Networks
Re-reading this post got me wondering how much traction Hive and Post are getting from the Twitter exodus. I am aware that Hive had to deal with a vulnerability and had to shut down while they fixed it. I don’t know much about Post apart it being another VC backed social network. But unless you’re a gamer attracted to Hive, and… 🤷1 heading to Post, is there anyone else using them?
I’m wondering how much traction these app-only services will actually be able to get in this day and age. One huge advantage that Mastodon has is that it’s a web service first, and doesn’t require an app to use. This makes sharing things outside the network quite easy. Don’t have the app? Just open this link up in your web browser.
If Hive and Post cannot do this, I don’t see how you can get people unaware or uninterested in the service to sign up. You might be able to share a link which will prompt people to download and sign in the app. But would they actually do this? I feel that we’re beyond the days of just trying out new services unless you know for sure you’ll get value for it, and you probably won’t know this unless you can see what’s being shared without having the app.
While we’re on the subject: my curiosity got the better of me a few minutes ago, so I took a quick look a Post.news to see what it’s like. It’s backed by Andreessen Horowitz which means that I was expecting to see a few things that I’d find disagreeable. I was not disappointed.
There was a website — styled by someone the same level of design skills that I could muster (that’s not a compliment). And it wasn’t just a sign-up page either: there was a “discover” feed of sorts. Lots of US news, politics, and screenshots of posts from other social platforms (and not just the major ones). I don’t know if/how they curate the posts that appear there but the ones I saw did not entice me to sign up (not that I have any interest in signing up anyway).
I hope A18Z feels like got their money’s worth for this. Not sure that I would if I was backing them.
-
Not sure who would sign-up to Post other than those that know/like the VC backers themselves. ↩︎